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Adela Novotna

Marketing Strategist & Intuitive Business Coach

Copyright: Adela Novotna@2026

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I see a lot of clients leaning into ads even though they haven’t really tried to sell the offer yet.

It makes sense. Ads feel proactive. Like you’re doing something serious for your business.

But sometimes it’s just easier to twea

Jumping from strategy to strategy.
New platform. New program. New funnel. New “proven system.”

It feels productive. It feels like progress. You’re learning, you’re taking action, you’re trying new things.

But here&rsqu

Not everyone needs a New Year plan right now.
If you're in a phase where traditional planning feels forced or draining, you're not behind. You're just in a different season.

I spent the last few years trying to force momentum when what I actually ne

Almost no one gets their first offer “right.”
The people who succeed are the ones who keep going anyway.

Most coaches need a few rounds of trying things out, adjusting, and trying again before something really starts to click. It’s

There’s a lot of New Year pressure to get moving right away.
To plan, reset, set goals, and prove to yourself that this year will be different.

But we’re still in the middle of winter, at least here in the northern hemisphere, and our bo

Growth is rarely blocked by a missing tactic.
Most of the time, it’s blocked by how much uncertainty you can actually hold.

You can do everything “by the book” and still feel constantly on edge.

That usually means your inner capac

Most people don’t actually struggle with building a community.
They struggle with building an audience.

They skip the hardest part — learning how to get people’s attention —
and jump straight into creating offers.

The truth

Most coaches don’t struggle with strategy.
They struggle with staying with a strategy long enough for it to work.

The moment discomfort shows up — visibility, selling, waiting, uncertainty — the brain panics and looks for a “

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