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Adela Novotna - Marketing Strategist & Intuitive Business Coach
Adela Novotna - Marketing Strategist & Intuitive Business Coach
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Adela Novotna - Marketing Strategist & Intuitive Business Coach
Adela Novotna - Marketing Strategist & Intuitive Business Coach
About
Blog
Book a call
About
Blog
Book a call

Testimonial 2

Apr 24
Written by Erika Blažejová
Erika Blažejová

I’m Erika. Web designer and all-around tech lover. I thrive when working with fellow female entrepreneurs to put their business in the spotlight. It’s my job to make this whole website-building thing a breeze.

https://www.erikablaze.co
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Testimonial 1

Adela Novotna

Meta ads expert for coaches and digital product creators.

Copyright: Adela Novotna@2026

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Try this before you make your next batch of ads.

Open a blank page and write down the one person your ads are talking to right now.

Then ask yourself who else buys this. And why.

Write down one person for each reason. Picture their actual week, wh
Turns out I wasn't the weird one. I just hadn't met my people yet.

Luckily I met Julia - a fellow marketer and copywriter, whose brain is wired the same way mine is. 

She'd been seeing the exact same things I had. The stuff nobody online seems will
Community owners: AGREE or DISAGREE? 

Tell me in the comments ⬇️
She came to me with a clear goal: 300 leads for her upcoming webinar and a waitlist for her coaching program.

We started with the typical tactics. And we hit the market benchmarks for cost per lead pretty fast.

But the data coming in showed us thes
I see a lot of clients leaning into ads even though they haven’t really tried to sell the offer yet.

It makes sense. Ads feel proactive. Like you’re doing something serious for your business.

But sometimes it’s just easier to twea
Jumping from strategy to strategy.
New platform. New program. New funnel. New “proven system.”

It feels productive. It feels like progress. You’re learning, you’re taking action, you’re trying new things.

But here&rsqu
Not everyone needs a New Year plan right now.
If you're in a phase where traditional planning feels forced or draining, you're not behind. You're just in a different season.

I spent the last few years trying to force momentum when what I actually ne
Almost no one gets their first offer “right.”
The people who succeed are the ones who keep going anyway.

Most coaches need a few rounds of trying things out, adjusting, and trying again before something really starts to click. It’s

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